Yellow Bird Project (often abbreviated YBP) is a company that collaborates with indie bands to raise money for charity, primarily through the sale of T-shirts.

Some of the bands which they have collaborated with include Andrew Bird, Bloc Party, Bon Iver, Broken Social Scene, Devendra Banhart, and The National.

[2] As part of the move, the project was rebranded to Merch for Good by Trekstock.⁣ In 2009, Yellow Bird Project published The Indie Rock Coloring Book,[3] an illustrated tribute to indie rock bands, with a foreword written by Pierre de Reeder of Rilo Kiley and testimonials from Matt Berninger (of The National) and Russell Lissack (of Bloc Party).

[8] The album was released by Madic Records, a label founded by Dan Mangan as a subsidiary imprint of Arts & Crafts Productions.

Kristian Matsson, who performs under the moniker of The Tallest Man On Earth, wrote and recorded an original theme song for the Yellow Bird Project.