Zarape Records

[4] Zarape was also the label responsible for El barco chiquito, which is Agustín Ramírez's most popular album.

[2] In the mid-1970s Zarape became the first label for "El Si Senor" Ruben Naranjo y Los Gamblers.

[2] The label was highly influential in the La Onda movement, as it helped promote and spread Tejano music.

[3][7] There was a Zarape ad in the premier music trade publication, Billboard magazine, which stated, "We’re Coming Through in '72.

This announcement is among the earliest examples of the term La Onda Chicana being used in commercial advertising.