1Malaysia for Youth, usually stylised as iM4U, was an initiative of the former Malaysian government of Barisan Nasional (BN) led by Najib Razak.
[1] The program launched in July 2012 and in January 2013 the first group of twenty iM4U ambassadors was announced.
[2] In addition to encourage volunteering, 1M4U offers funds to any youth organisations through the Dana Sukarelawan 1Malaysia (DRe1M) initiative.
[3][4] In conjunction with the 1Malaysia for Youth movement, former Malaysian Prime Minister Dato' Sri Mohammad Najib Razak, introduced a new special prefix of number plates, named 1M4U.
[5] The objective of introducing this special prefix is to raise funds as support for the movement's activities.