The company was founded in 1807 by a Prussian family of the same name, who were descendants of the Huguenots who had fled France in the 17th century.

Le Coq Premium, which is the most popular beer in Estonia, according to the latest AC Nielsen results in October 2008.

Le Coq & Co. dealing with beverage trade was established in Prussia in 1807 by a family bearing the same name[citation needed].

He ordered that special dark and strong top-fermented beer from the big breweries in London where the drink was bottled, especially taking into consideration the taste preferences of Russian market.

High customs duties levied in Russia and increasingly more frequent forging of the reputable trademark forced A.

Le Coq & Co. (Russia) Ltd. that had been transformed into a private limited group in 1904 to move its headquarters and bottling plant from London to St. Petersburg.

Le Coq were looking for many years for a suitable brewery to manufacture Imperial stout in Russia, in the end Tivoli Ltd. in Tartu proved to be chosen, where the company is operating today.

One of the best known international trademarks in the company's portfolio is Fizz, representing a series of natural fruit and berry-flavored ciders.

The two most popular soft drinks in the company's product portfolio are the traditional Limonaad and Kelluke, which have been sold for decades.

The company exports its products mainly to Finland, Sweden, Denmark, the United Kingdom, Latvia and Lithuania.

[4] Kelluke ("Little bell", originally named after a Campanula) is a clear lemon-flavoured non-alcoholic soft drink produced since 1965 by A.