Achcham Madam Naanam Payirppu

Fear, Innocence, Coyness, Chastity) is a 2022 Indian Tamil-language adult drama film written and directed by debutant Raja Ramamurthy and produced by Trendloud.

[1] The film stars Akshara Haasan, with Usha Uthup, Malgudi Subha, Anjana Jayaprakash, Suresh Chandra Menon and George Maryan in supporting roles.

Despite being born into a conservative family, she secretly accustoms herself to non-vegetarian food, which puts her in a constant state of cognitive dissonance.

Rathi stresses the importance of a condom and encourages her to buy one from the local grocery store, where Pavithra is a regular customer.

To add insult to injury, she receives a message from Harish that he will not be able to make it tonight, and her final nail in the coffin is the food poisoning she gets from the fish she had earlier in the day.

With a highly relatable story and situations that most of us would’ve experienced in our lives, the film works to a large extent, thanks to its lighthearted tone and treatment.

"[4] Roktim Rajpal of Deccan Herald gave a rating of 2.5 out on 5 and wrote, "The film has a good concept but the writing could have been better.

"[7] Ashameera Aiyappan of First Post writes that the movie ”is fascinating, mainly because we do not have many mainstream films that explore female desire” [8] Thinkal Menon of OTTplay reviews the movie as “The genuine attempt to narrate a simple story effectively, thereby breaking the myth associated with good girl and bad girl in a progressive manner.” [9] Vishal Menon of The Film Companion wrote that "Achcham Madam Naanum Payirppu, On Amazon Prime Video, Is A Gentle, Non-Judgemental Adult Comedy About The Big “First Time” that evolves into a mini rebellion.