It offered sneakers in limited edition colorways, as well as shirts, jackets, track pants, socks, slides, lingerie and slippers.

[3] In October 2022, Adidas announced that it terminated its collaboration with West with immediate effect after the rapper made antisemitic remarks through various media outlets.

West began speaking with Adidas about a collaborative effort in 2006, when Gary Aspden met with him in a recording studio, alongside his manager.

"Yeezy Season 1" was highly anticipated and celebrities such as Rihanna, Diddy, and West's then-wife Kim Kardashian were at the introductory fashion show.

The line was marked by light pink, tan, army green and olive tones, and featured pieces such as weatherproof boots, sweatpants, cargo jackets, and crew-neck sweatshirts.

[20] In 2020, Forbes described Yeezy's ability to rival Air Jordan for "sneaker world supremacy" within just a short period of time as "one of the great retail stories of the century".

[12] In June 2022, West criticized Adidas CEO Kasper Rørsted, accusing the brand of copying his designs and promoting a "Yeezy Day" sales event without his permission.

[21] In August, West continued his criticisms, stating that Adidas failed to open Yeezy retail stores as promised.

[22] On October 7, 2022, Adidas placed its partnership with West under review after he made several antisemitic remarks and wore a "White Lives Matter" T-shirt at a Paris Fashion Week show days earlier.

[27] Pressure on Adidas grew after the Goyim Defense League,[28] an antisemitic hate group, endorsed West.

[26] In an investigative report in The New York Times, Megan Twohey obtained hundreds of previously undisclosed internal records and traveled to Portland and Los Angeles to interview current and former employees of Adidas and West.

[29] On October 25, Adidas announced an immediate end to the line, writing: "Ye's[a] recent comments and actions have been unacceptable, hateful and dangerous, and they violate the company's values of diversity and inclusion, mutual respect and fairness.

[35] On April 30, 2023, West and Adidas faced a $1 million class-action lawsuit filed by customers alleging they were misled by the limited availability of the Yeezy Boost 350 V2 "Mono Cinder" sneakers.

The lawsuit claims that the defendants engaged in deceptive marketing practices by falsely asserting that the sneakers were limited edition, causing consumers to purchase them at inflated prices.

Adidas revealed that they were going to sell the remaining stock of the shoes, with a significant share of profits being donated to charities including the Anti-Defamation League and the Philonise & Keeta Floyd Institute for Social Change.

[37] Since re-releasing the remaining stock of sneakers, there have been three separate sales periods with the latest taking place at the end of May 2024 and throughout the first half of June 2024.

[48][49] Adidas Yeezy sneakers were popularized by celebrities including Justin Bieber, Brooklyn Beckham, and Karim Benzema.

[53] "After Kanye West left Nike to partner with Adidas in 2015, he claimed his stake in the sneaker game with his first signature shoe: the Yeezy Boost 750.

[55] The Yeezy Boost 350 marked an entry into "primeknit" technology, utilizing flat knitting machinery amalgamated with synthetic yarns.

Texans wide receiver DeAndre Hopkins was fined $6,000 for wearing the cleats because they broke the NFL uniform policy by not having a solid base color.

They feature a premium white leather upper with perforated stripes, green Adidas branding, and a red Trefoil logo.

Different materials used in the shoe include boost for cushioning of the midsole, mesh, herringbone traction on the outsole, and suede.

[68] On March 23, 2019, the 700 V2 "Geode" colorway was released synchronously with a nationwide lemonade stand charity campaign raising money for the National Alliance on Mental Illness.

[70] A new variation of the 700 series, the Yeezy Boost 700 MNVN (minivan), had a limited release in a colorway known as "Triple Black" on February 8, 2020.

The shoe differs by displaying the "700" branding on the upper using compact and reflective materials and comes in more vibrant colors than other 700s, including the "Metallic" colorway.

[76][non-primary source needed] The Adidas Yeezy Nsltd Bt (meaning Insulated Boot) debuted on November 5, 2021, with a "khaki" colorway.

[78] The Adidas Yeezy 1050 was first shown on July 22, 2021, at the Atlanta Mercedes-Benz Stadium during the first listening party for West's 10th studio album, Donda.