[1] In 1952, following the 1952 Summer Olympics in Finland, Adidas acquired its signature three stripe branding from Karhu Sports, for two bottles of whiskey and the equivalent of €1,600.

[9] In 1998, Adidas sued the National Collegiate Athletic Association over their rules limiting the size and number of commercial logos on team uniforms and apparel.

[10] In late 2004, rival sporting good manufacturers filed a complaint to the International Olympic Committee (IOC) over Adidas being allowed to exceed the 20 cm2 limit permitted for branding with the three stripes.

[13] Prior to UEFA Euro 2008, the Union of European Football Associations updated its kit regulations to mandate a 'sleeve free zone' on shirts worn under their auspices, to make room for competition markings.

[15]: 28 The musical artist Lady Sovereign references the Three Stripes trademark in her song "Hoodie" from the album Public Warning.