It was accompanied by a music video, filmed on a Super 8 camera, featuring footage of the band performing and hanging out at the beach.

"[2] "Adult Diversion" was instrumental in developing momentum for the group, who signed to Canadian indie label Royal Mountain a month after the single's release in October 2013.

[3] Simon Vozick-Levinson from Rolling Stone called the track an "instant rush of jangly emotion,"[4] while Stuart Berman at Pitchfork also complimented its "buoyant surf-tingled jangle.

"[5] Sam Willett at Consequence of Sound dubbed the tune a "whimsical dream jam" that reaches "staggering highs"; he praised its "perfectly-sewn guitar arrangements and sweet female vocals.

"[6] Gabrielle Sierra, writing for Billboard called the single catchy, highlighting its "dreamy, deadpan vocals and retro sound.