Aftermath Entertainment

A year later, on October 21, 1997, Aftermath released the only collaborative project by hip hop supergroup The Firm, composed of Nas, Foxy Brown, AZ and Nature.

Despite the highly anticipated album featuring production and cameo appearances by Dr. Dre himself, debuting atop the Billboard 200 and being certified platinum,[2] it sold below commercial expectation.

Upon recommendation from Interscope co-founder and Dre's close friend, Jimmy Iovine, he signed Eminem to Aftermath on March 9, 1998.

Several more artists were signed to, and later dropped from Aftermath, including Hittman, Rakim, King T, Dawn Robinson and Eve, due to production, creative or business conflicts.

[5][6] In 2002, New York City rapper 50 Cent was signed to Aftermath by Dr. Dre through a joint venture with Eminem's Shady Records.

Selling 872,000 copies in its first week, the album went on to be certified 9× Platinum by the Recording Industry Association of America in 2020 with "In da Club" going diamond in 2023.

[8] Compton rapper The Game signed with the label in mid-2003 through a joint venture with 50 Cent's G-Unit Records, after a negotiation between Dre and Iovine.

[11] After a truce,[12] Game and 50 continued to clash through interviews and diss tracks, with the former catapulting the catchphrase, "G-Unot", a parody and boycott of G-Unit.

[17] In 2008, after internal conflict with Jimmy Iovine over the delaying of his planned eighth studio album, Blessed, Busta Rhymes was released from Interscope, causing him to lose his deal with Aftermath.

[23] The first time Eve joined Aftermath and was later dropped in 1998 in exchange for the label signing would-be labelmate, Eminem, she claimed to be "devastated".

[31][32] However, in May 2019, he parted ways with the label after the constant delaying of his planned debut album, Vehicle City, ending his four-year relationship with Dre.

[38] On March 15, 2015, Kendrick Lamar's third studio album, To Pimp a Butterfly, was released a week earlier than expected, due to a marketing error on behalf of Interscope.

[48] In 2023, it was announced and later confirmed that after 50 Cent and Stat Quo, Filipino rapper Ez Mil has officially signed to Aftermath and Shady.