Ahmar Mahboob

[3] He was also the Associate Editor of Linguistics and the Human Sciences[4] and serves on the editorial boards of a number of journals.

His dissertation was entitled Status of non-native English speakers as ESL teachers in the United States.

[9] Ahmar has made a significant contribution to the Non-native English Speakers in TESOL (NNEST) movement.

"[10] In addition to his PhD research, Ahmar's book, The NNEST Lens, received critical acclaim.

In his co-edited volume, Appliable Linguistics: Texts, Contexts, and Meanings, he introduces Appliable Linguistics as an approach to language that takes everyday real-life language related problems – both theoretical and practical – in diverse social, professional and academic contexts as a starting point and then develops and contributes to a theoretical model of language that can respond to and is appliable in the context.

His work on Pakistani English includes studies of the phonetics, phonology, lexis, morphology, syntax, semantics, pragmatics, and discourse structure of the language.

One more area of interest for Ahmar has been 'identity management', which he defines as any effort made at an institutionalized (macro) or individualized (micro) level to shape, direct, or influence the identities of others.

His work in this area predominantly focuses on educational discourses and he demonstrates how English language curricula use language to promote 'normalized' identities that are promoted by the authorities to maintain the status quo in their respective societies and thus maintain socio-economic disparities within the society.