Prior to the contest, the song was promoted by a music video and live performances in Cyprus, Hungary, Montenegro, Romania and the Netherlands.

[3] Radio Televizioni Shqiptar (RTSH) organised the 50th edition of Festivali i Këngës in order to select Albania's representative for the Eurovision Song Contest 2012.

[8] In December, a few days prior to the scheduled live shows, RTSH ultimately released the songs and composers of the competing artists.

[14] The winner was determined by the combination of the votes from a seven-member jury, consisting of Aldo Shllaku, Edi Xhani, Ndriçim Xhepa, Redon Makashi, Robert R, Zana Shuteriqi and Zhani Ciko.

[16] For promotional purposes, Nishliu embarked on a small tour with live performances at various at various events related to the contest, including in Cyprus, Hungary, Montenegro, Romania and the Netherlands.

[20] On 25 January 2012, a special allocation draw was held at the Buta Palace in Baku that placed each country into one of the two semi-finals, as well as which half of the show they would perform in.

[23] The tables below visualise a breakdown of points awarded to Albania in both the first semi-final and the grand final of the Eurovision Song Contest 2012, as well as by the country on both occasions.