The area is an arts and culture district for Dubai with lineup of galleries, facilities and platforms, such as Alserkal Avenue that houses residencies for local and global artists.

[7] Galleries in Alserkal Avenue are distinct and characterized by individual arts and culture programs that represent emerging, mid-career and established artists as well as hosting exhibitions, talks, panel discussions, young collector's auctions and community events.

The same year, it launched is programming arm to support local talent, focusing primarily on artists from the Middle East, North Africa and South Asia.

[16] Members of the Selection committee include: Pierre Belanger, Filipa Ramos, Raja'a Khalid, César García-Alvarez, iLiana Fokianaki, and Monica Narula.

Since the opening of Alserkal Avenue, a number of internationally acclaimed artists have been commissioned public artworks,[17] such as Vikram Divecha, Mary Ellen Carroll, METASITU and Farah Alqasimi.