Alyona Subbotina (born 13 February 1990) is a Kazakh fashion model and entrepreneur.

She gained international recognition after exclusively opening the Givenchy fashion show in Paris in 2011.

Subbotina has walked in fashion shows for designers including Helmut Lang, Acne Studios, Fendi, Preen, Pringle of Scotland, Rick Owens, Daks, David Koma, Givenchy,[4] Mara Hoffman, Roksanda Illincic, Thierry Mugler, Tibi, Vivienne Westwood and Jean Paul Gaultier.

[9][10] Subbotina has appeared in magazines including Vogue Italia, Vogue Germany, Interview, iD Magazine, METAL, V, Marie Claire (France, UK) and Dazed.

[11][12][13][14] She has graced the covers of Marie Claire (Malaysia, Ukraine), Harper’s Bazaar Kazakhstan, Elle Mexico and Numéro Thailand.