Amber Cox (born 1973 or 1974) is a sports executive and current chief operating officer (COO) and General Manager of the Indiana Fever since October 4, 2024.
Cox went on to join the Phoenix Mercury in 2004 and began working as the director of marketing and promotions for the WNBA team.
While part of the Black Wolves, Cox won the 2017 National Lacrosse League Executive of the Year Award.
[9] During the late 1990s, Cox held additional assistant positions at William Woods coaching basketball and working as a sports information director.
[12] She later continued her sports information career primarily with the American Midwest Conference before becoming the athletic director of William Woods in 2011.
[12] After becoming president of the team in 2011, Cox was named the interim general manager of the Mercury in August 2013 after Corey Gaines was fired.
[22] On October 4, 2024 it was announced that the Indiana Fever had hired Cox as their COO and General Manager, replacing the legendary Lin Dunn.