Andrew Michael Baron (born 1970) is the founder of Rocketboom, video aggregator Magma, the non-profit Humanwire, and the co-founder of Know Your Meme.

With Rocketboom, Baron built one of the first large audiences around a video show, and went on to generate the first large-scale advertising deals.

In an "Eye on America", segment CBS veteran Jim Axelrod commented on the effort at daily news coverage on a limited budget and Baron's early grasp of the next Internet wave.

Andrew Baron made international news again in 2008, when he used his blog to plead with a drug company to help save his father's life.

"[24] Baron was also given a one-year deferred sentence, charged $26,999.97 in restitution, and made to perform 40 hours of community service.

[26] The newspaper found that more than 100 refugees who had been promised aid from Humanwire faced evictions and other deprivations, according to interviews with former volunteers, workers and donors."