ITV Anglia

Its principal programme nowadays is ITV News Anglia which is split into two regional editions, both airing at 18:00 on weekdays and various times at weekends.

Anglia Television launched on 27 October 1959 as an independent company serving the East of England, the eleventh ITA station to go on air.

Under the chairmanship of Aubrey Buxton the station soon established a reputation for producing excellent drama, through a deal with the then-franchise holder for London, Associated-Rediffusion.

During the early 1960s, it looked towards the unserved portion of south-east England, which was to be served by a transmitter at Dover, as a logical extension to its eastern bailiwick – however, the ITA decided to hand this part of the country to Southern Television instead.

In 1973, the IBA planned to transfer the Belmont transmitter, which served Lincolnshire, north Norfolk and parts of the East Midlands, away from Anglia to Yorkshire Television.

[7] In 1975, the technicians' union (ACTT) criticised Anglia over the amount of regional programming being produced at the station, stating it had been dramatically decreasing since 1970 to just five hours per week.

The concerns were raised to the IBA, who they believed would be able to construe the rapid decline in programming as the failure of Anglia to not fully commit to its obligations for the franchise area.

[8] In December 1976, Anglia dropped the Thames children's series Pauline's Quirkes as it believed it was insufficiently entertaining for its young audience.

was recording Anglia television signals and transmitting its English programmes, including Granada's Coronation Street and its own Survival, to its viewers in Amsterdam.

[citation needed] In 1980, Anglia successfully retained the franchise after defeating a challenge from East of England TV, who wished to operate from Cambridge.

[20] In 2004, Granada finally merged with Carlton to form ITV plc, which ended Anglia Television's existence as a separate brand.

As Anglia's production grew the company also expanded, buying a former bowling alley in Magdalen Street in the late 1970s and creating a further studio, referred to as 'Studio E'.

One of the first tenants of EPIC was Televirtual, a company formed out of Broadsword Productions which made Anglia's popular children's show Knightmare.

A major education partner at EPIC is the Norwich School of Art and Design, which has based its Foundation Degree in Film and Video at the centre since September 2007.

[25] On Monday 21 March 1988, the knight was replaced by a new identity a quasi-heraldic stylised 'A' made of triangles, designed by Robinson Lambie-Nairn at a cost of £500,000.

The Anglia logo could still be seen on screen as part of the news service and on the purple end boards used by the Granada companies introduced in 2001.

Anglia House, Anglia Television's headquarters on Agricultural Hall Plain in Norwich
The Anglia knight, used from 1959 to 1988.
The Anglia 'A' logo introduced in March 1988.