Anthony Greenwald

[1] Greenwald started teaching in 1965 as an assistant professor in the psychology department at Ohio State University, which continued until 1986.

[2] Greenwald was honored alongside Mahzarin Banaji and Brian Nosek by the American Association for the Advancement of Science with a 2018 Golden Goose Award for their work on implicit bias.

[3] Greenwald, Mahzarin Banaji, Brian Nosek, and others, have conducted extensive research on cognition and have collaborated to create the implicit association test (IAT).

Method Variable and Construction Validity", he mentions that questioning a number of things, including how to maximize the effectiveness of the IAT design, will help the advancement of the test to stretch across various studies and laboratories.

[5] Greenwald has studied and advanced the theory of a central route to persuasion; he and his colleagues agree a third step of elaboration is needed.