JoJo was in the UK during the first two weeks of May to promote the single; she performed at London's G-A-Y on May 12, and appeared on GMTV on May 8 as part of a series of radio and television interviews.

On September 4, 2013, a remix of the song was released featuring American rapper Casey Veggies and Italian musician Francesco.

[1] In About.com's review of The High Road, Bill Lamb called "Anything" a "tasty pop confection.

[citation needed] JoJo's UK street team had launched a competition for fans to create their own video for "Anything" that would appear on the enhanced CD when the single was released.

JoJo posted on her Myspace page that an official video was not completed and that she had asked Blackground Records to facilitate the production process with her and her management.