Arita (有田町, Arita-chō) is a town located in Nishimatsuura District, Saga Prefecture, Japan.

This event is held from April 29 to May 5 (Golden Week) every year and has thousands of stores and stalls lining the six-kilometre long main street.

The discovery of porcelain stone is attributed to a Korean potter named Kanagae Sambe(Yi Sam-pyeong) who discovered a source of kaolin underneath the Izumiyama mountain in Arita, and began firing the nation’s first porcelain.

Also, the villages of Shin, Magarikawa and Ōyama were established within Nishimatsuura District, with the creation of the modern municipalities system on April 1, 1889.

In terms of national politics, the town is part of the Saga 2nd district of the lower house of the Diet of Japan.