Armin Hofmann

[2][3] He began his career in 1947 as a teacher at the Allgemeine Gewerbeschule Basel School of Art and Crafts at the age of twenty-six.

His teaching methods were unorthodox and broad based, setting new standards that became widely known in design education institutions throughout the world.

His independent insights as an educator, married with his rich and innovative powers of visual expression, created a body of work enormously varied – books, exhibitions, stage sets, logotypes, symbols, typography, posters, sign systems, and environmental graphics.

His work is recognized for its reliance on the fundamental elements of graphic form – point, line, and shape – while subtly conveying simplicity, complexity, representation, and abstraction.

[5] Originating in Russia, Germany and The Netherlands in the 1920s, stimulated by the artistic avant-garde and alongside the International Style in architecture.