[6] One of the company's early successes was Jungle Speed, which they acquired in 1998 and promoted heavily to various toy stores and retail outlets in France, selling over 4 million copies.
[6] In 2003, the company obtained the rights to publish the French version of the Pokémon Trading Card Game, which further helped in their sales outreach.
Eurazeo began searching for a potential buyer for Asmodee in early 2018, and announced in July 2018 that it was selling the company to another French private equity firm, PAI Partners at a price of about €1.2 billion.
[25] After a failed $2 billion investment deal,[26] in April 2024, Embracer Group announced that it would split up into three separate publicly-traded companies on the Swedish stock market with Asmodee Group AB, incorporated in Karlstad, Sweden, formed as a holding company to manage all Asmodee assets.
In February 2025, Asmodee announced it will start trading at Nasdaq Stockholm, marking the completion of the split from Embracer.
However, as part of company-wide layoffs, the Fantasy Flight Interactive division was closed down in January 2020 and the mobile version of The Lord of the Rings: Adventure Card Game was never released.
[29] Following the closure of Fantasy Flight Interactive, by February 2020, Asmodee announced that it was opening up its library of board games to be made into digital versions through licensing options to any developer.