It was released through Sire Records and KeyQaad as the second single from Lay's debut studio album, Boy Alone, on 4 March 2022.
Lay felt that the best part about collaborating with Bieber "was how easy it was" and he "didn't even expect it to be that simple".
[3][4] Lyrically, the two artists address the loneliness of a one-sided relationship and also wonder if they should use drugs and alcohol to ease the pain.
[8] Jon Pareles of The New York Times felt that Bieber's "restrained croon dovetails nicely with the equanimity of Afrobeats singers".
[9] The official music video for "Attention", directed by Colin Tilley, premiered on Bieber's YouTube channel on 4 March 2022.