List of Marks & Spencer brands

The British retailer Marks & Spencer has used a number of brand names for its present and former products and services.

[2] The company put its main emphasis on quality, including a 1957 stocking size measuring system.

The successful Autograph brand was launched in 2000 and was originally meant to be for men, but had now moved on to cover children and women by 2005.

All Per Una items include the three hearts logo, inspired by a postcard seen by Davies while on holiday in Italy.

[17] Davies was to stay on for at least two years to run the company, with 12 months notice required if he wished to leave.

[citation needed] The Designer Discount brand was relaunched in the festive season 2008–2009 as Buy me now or lose me forever – limited stock.

The shoes, trouser suits, blouses and frocks will be UK sourced and the T-shirts will involve fair trade cotton from India, Bangladesh and Pakistan.

The shoes, trousers and jeans will be UK and Bangladeshi-sourced and the T-shirts will involve fair trade cotton from Senegal, Bangladesh, India and Pakistan.

The shoes, skirts, blouses and frocks will be[needs update] UK sourced and the T-shirts will involve fair trade cotton from India and Pakistan.

[35] Blue Harbour is Britain's largest men's casuals brand, and includes the sub-brands Heritage, Luxury and Golf.

Mark Bolland also vowed to bring "quality and style back"[67][68][69] The chain already has 20 UK suppliers and is looking to increase that number.

[66] Men Women Unisex Men Women Unisex Skincare[74] Make Up Bath & Body Free range Gastropub Percy Pig Percy Pigs is a popular brand of pig-shaped raspberry-flavoured confectionery made under licence in Germany for Marks & Spencer.

[89] The gift shop sells cut flowers, greetings cards, Christmas hampers, jewellery, watches and upmarket chocolates.

[93] A variety of services are available under the M&S Bank brand including credit cards, loans, insurance and savings accounts.

[95] Products have been available to order online since the mid-2000s, in response to other chains like Tesco launching their pioneering Tesco.com home shopping delivery service in the early 2000s.

[93] The John Lewis shopping chain beat M&S to the title of the UK's best high-street website by late 2010.

[9] Sir Stuart Rose axed both the ailing casual menswear brand SP Clothing, the View From sportswear range, the David Beckham children's range, DB07 clothes, the teenage range Per Una Due and several food lines in 2004, because he thought the business' stock inventory management had become 'too complicated'[98] The retailer had launched several brands, sub-brands and line of womenswear and Childrenswear in recent years such as Indigo Collection Junior, Indigo Collection and Portfolio.

Overall, M &S has ten womenswear sub-brands and sub-sub-brands, such as Per Una and Autograph, but only six menswear brands, such as Blue Harbour, North Coast and Collezione by 2010.

[21] As part of the 2008-9 restructuring plan, nine sub-brands deemed to be unprofitable, unnecessary or superfluous were either discontinued, merged or relaunched in 2008, with further activity, including some store closures, occurring in both 2009 and 2010.

Another review and re-branding exercise was planned for late 2010 and 2011 after several years of declining sales in the womenswear department as born out by an audit conducted by the firm the Retail Knowledge Bank in the August 2010.

'PU Active' was a brief foray by Per Una into the casual sportswear lines in the September 2010, but it was scrapped during its infancy by the October due to poor sales figures.

Marc Bolland had considered axing several brands in early 2011 after an audit by the Retail Knowledge Bank in the August 2010, revealed that sales of M&S womenswear were at a ten-year low.

[21] Fashion guru Sara Bradley was reported in March as planning to take a 'senior role' within M&S's clothing business by mid-2011.

Mark Bolland also vowed to bring back "quality and style"[67][68][69] The 'Best of British' range had been discontinued by 2017.