Sold through Ocean Network dealerships, the Seal DM-i is positioned in the BYD's range as an alternative to the similar BYD Han, which belongs to Dynasty Network dealerships.

[4] The Seal DM-i was originally called the Destroyer 07 and was planned to be the third product of the Warship Series model line.

[5][6][3] The stylistic design by Wolfgang Egger was maintained in the next generation of aesthetics already known from the electric Seal, distinguished, among others, muscular wheel arches, slim roofline and boomerang-shaped headlights.

The rear lamps took the shape of water drops, dominating the band in the composition with a chrome strip.

[5] The cabin has a design identical to other models in BYD's Ocean Series product line.