She writes picture books with characters that have distinct personalities and with charming storytelling based on various illustration production experiences.

[2][3] Her picture books have been translated and published in several languages, including English, German, Chinese, Japanese, Swedish and Norwegian.

Baek was born in Seoul in 1971, majored in Education Technology at Ewha Womans University and studied character animation at the California Institute of the Arts.

After graduation, she worked as an animator in the U.S. and returned to South Korea to make her debut with her first picture book, Cloud Bread, in 2004.

She creates artwork, such as characters and backgrounds, with a lot of creativity, items, and details by participating in exhibitions and filming her work by herself.

"Baek Hee-na is an artist who develops the field of picture books, showing uncompromising and bold techniques and artistic solutions by interestingly combining crafts made by hand and animation elements.” [9] In an interview, she said that she thought that picture books should give readers comfort and courage rather than general teaching.