Along with EP Julie Carruthers, the trio evolved the format of Port Charles to mirror the novella approach of Latin soap operas, with a new chapter beginning every thirteen weeks.
Bloom successfully guided the transition of Drew Carey as Bob Barker's successor and installed Mike Richards as Executive Producer.
Bloom extended Daytime's reach with the original digital series Inturn, a realized version of The Young and the Restless’s Jabot Cosmetics.
In 2017, it was revealed via Daytime Confidential that Barbara Bloom had been hired to write Breakdown at ABC's last remaining soap opera General Hospital.
A graduate of Skidmore College (1983) Barbara also attended Circle in the Squares Professional Program where she met her husband, actor Frank Clem.