Along with other cigarette manufacturers of the period like Josef Garbáty and Manoli, Batschari was at the time a patron of the arts, employing famous artists such as Hans Rudi Erdt, Ivo Puhonny, Lucian Bernhard and Ludwig Hohlwein to produce advertising material.

Today, vintage Batschari enamel signs, glass plates, cigarette boxes and posters are popular collectors' items.

[1][2][3] Heinrich Reinboldt, August Batscharis' father in law, produced high-quality handmade cigars in a rented house, with some financial success.

The ABC cigarette marque was by then known beyond Germany, and the company had outlets in most major European cities as well as in Madison Avenue in New York.

[5] Batschari began to encounter financial difficulties in the wake of the global economic crisis of the 1920s, exacerbated by large tax increases and debt, which threatened the existence of the company and forced the city government to subsidize it with public funding to avoid losing its almost 2,000 jobs.