Micropayments could be made for additional items to customize the appearance of a player's avatar or to buy stronger weapons.

[1] Play 4 Free Funds (formerly known as Battlefunds) were purchasable in-game via real-world money and used for acquiring rate boosts to experience points and other items.

[4] Battlefield Heroes featured a modified conquest mode providing each team 50 lives and eventually one flag at the start of the round.

The Soldier (a mid-speed, mid-health, mid-ranged, medic), Gunner (a heavy, high-health, slow damage-dealer), and Commando (a low-health, speedy, high-damage specialist).

Once the website was returned to service, it was revealed that third-party professional testers would be testing the game, and several open beta phases would begin afterward.

Users were told that the riddle would be released at 7 pm, however, there was a degree of confusion over which time zone DICE meant.

[11] John Riccitiello, then CEO of EA, stated that the company was going "to increase its focus on some of the social networking features.

[13] On 16 February 2009, 2000 beta keys were given out to some of the fans who had signed up for the previous stage on QABoss, and an additional 2000 were distributed the next day.

On 30 November 2009, Electronic Arts altered the price structure in the game's online store, raising the cost of most items bought via free-to-acquire 'Valor Points'.

At the same time, EA lowered the price of the majority of items available to buy with Play 4 Free Funds (formerly Battlefunds), an in-game currency that was purchased with real money.

Now EA has forced gamers to make a choice between three options: quit, start playing for hours a day, or get out their wallets.

"[17]However, following the update, official Electronics Arts representatives claimed that the negative impact to the audience size was minimal.

The history of Battlefield Heroes' changes to the model of selling gameplay advantages was discussed in extensive detail by the former General Manager of Easy Studios, Ben Cousins, in a presentation entitled, "Paying to Win?

[19] On 26 June 2011, hacker group LulzSec announced that they were able to hack into Battlefield Heroes and steal screen names and MD5-hashed passwords of over 550,000 beta users.

[21] On 15 April 2015, Easy Studios announced that on 14 July 2015, they would be closing Battlefield Heroes and turning off services for the game.