Be like Bill

"Be like Bill" or its other name: "Be like Billy" is a social media meme that was introduced around late 2015, with its popularity greatly increasing in early 2016.

"[1][2][3] The meme has been described as "a way for people to passive-aggressively call out social media behaviours that annoy them.

[5] Boston officials used the meme to discourage the use of space savers in parking spots.

[6][7] The meme has spawned foreign language variants with other characters, including Bilal (Arabic), Rashid (Malaysian), Jose (Spanish),[2] Petya (Russian), Qodos (Dari/Pashto),[8] and Juan (Tagalog).

[9] There also exists a female variant with a character named Emily.