In addition, viewers can use buttons below a stream to interact with it, including voting, special effects, and influencing gameplay.

The update added automatic quality adjustment to the player, and "Skills"—a feature that can be used to trigger special animations and effects in chat.

[9] Users could also purchase subscriptions to individual channels that are Mixer partners, which allowed access to exclusive emoticons, and adds a badge to their name in chat commemorate their support.

[11] In May 2016, Beam won the Startup Battlefield competition at the TechCrunch Disrupt conference, receiving $50,000 in equity-free funding.

[18] The re-branding came alongside the introduction of several new features, such as the ability for a user to co-host up to three other streams on their channel at once, as well as the companion mobile app Mixer Create.

[4] On July 31, 2019, video game streamer Ninja announced that he would move exclusively from Twitch to Mixer beginning August 1.

The deal was considered to be a major coup for Mixer, as Ninja had been among Twitch's top personalities, with over 14 million followers.

[24][25] The same month, streamer Shroud also entered into an exclusivity agreement with Mixer,[26] followed shortly afterward by KingGothalion.

[27] On June 22, 2020, citing a poor market share and inability to scale in comparison to competing services, Microsoft announced that Mixer would be shut down on July 22, 2020.