It offers programs aimed at leadership development in advertising, media, and the arts.

Located in Berlin, the school is a hub for creativity and entrepreneurship and its theoretical and practical programs are attended by professionals from various countries.

The school focuses on fostering collaboration, encouraging innovation, and developing leadership skills.

SMI is a branch of Germany's oldest and largest private business school, Steinbeis-Hochschule (Steinbeis University, Berlin), which functions as a global academic network of 1,000 affiliated institutes in the fields of consultancy, research, development, and education.

Programs are taught in the English language,[3] with participants and alumni coming from over 60 countries.