Its first edition, with 32 pages, hit newsstands on April 30, 2006,[1] with a high-profile interview of Jigme Khesar Namgyal Wangchuck, the young crown prince of Bhutan, who had recently been designated to succeed his father as king in 2008.

The private newspaper is run by a group of young reporters and editors.

At its peak, the paper employed 98 people, but as of 2019[update], that had decreased to 10.

[3] Another private newspaper called the Bhutan Observer was launched later in 2006.

In 2009, its editorial staff resigned en masse due to disagreements with the paper's leadership, prompting concern from the International Federation of Journalists.