[1][2][3] He has made numerous appearances on outdoor television shows and has produced and assisted many up and coming leaders in the hunting industry.
His slogan for Realtree being "Family, Friends and the Outdoors" signifying the importance of hunting and fishing in communities across the United States.
In 1986 Jordan decided to design his own camouflage patterns, and did so by trying to mock the bark from a giant oak tree in his parents' front lawn.
His breakthrough came at a SHOT Show where his new camouflage patterns were recognized by well-known figures in the hunting industry.
The men from these well-known hunting companies and Jordan sat in his booth for hours trying to figure out how to begin producing his camouflage patterns.