Bill Mason (1929–1988) was a Canadian naturalist, author, artist, filmmaker, and conservationist, noted primarily for his popular canoeing books, films, and art as well as his documentaries on wolves.

Mason canoed all of his adult life, ranging widely over the wilderness areas of Canada and the United States.

Termed a "wilderness artist," Mason left a legacy that includes books, films, and artwork on canoeing and nature.

To many Canadian and American paddlers and canoeists growing up in the 1970s and 1980s, his series of instructional films were the introduction to technique and the canoeing experience.

His wife, Joyce, and children, Paul and Becky, frequently travelled with him and contributed to his later books and films, and have continued his life work and environmentalism.