Bisnis Indonesia primarily covers Indonesian financial and business news and related issues.
Bisnis Indonesia opened its first office in a former Singer's sewing machine service center at Jalan Kramat V/8, Central Jakarta.
The newspaper gained its momentum from the rise of the stock market in 1987 and a new policy in banking known as Paket Oktober (Pakto) 1988.
Bisnis Indonesia shifted their coverage to focus on micro-economics and business news at a time when most competitors were reporting heavily on macro-economics issue.
This strategy proved fruitful as the stock exchange authority ordered all public listed companies to publish their financial reports and corporate actions.