In context of the box office, North America is traditionally considered the territory with the largest gross.
Kelly Crabb wrote in her 2005 book The Movie Business that North America has traditionally represented the largest "source of revenues" and also has had "the world's most important" film distribution companies located in it.
[15] In the following October, The Observer reported, "Double-digit growth puts China back on pace to overtake North America as the No.
"[16] In April 2018, Variety reported, "It has frequently been predicted that the film business in China would overtake North America's.
"[18] Reuters reported that despite the second ranking, "[China] already has more total movie screens [than North America] after years of rapid expansion in theater networks.