[4] Jordan spent much of her early career studying obstetrical anthropology and cross-cultural birth practices.
[2] In 1988, Jordan began working as a corporate anthropologist, and her research and consulting interests evolved to include the changing nature of work under the impact of new communication and information technologies and the consequent transformation of ways of life, societal institutions, and global economies.
This led to her receiving the Excellence in Science and Technology Award from the Xerox Corporation for innovative work.
[6] Jordan's research on the relationship between humans and technology has influenced organizations outside of the field of anthropology, such as the Special Interest Group on Computer-Human Interaction (SIGCHI).
Jordan received the Margaret Mead Award in 1980 for her 1978 book Birth in Four Cultures: A Crosscultural Investigation of Childbirth in Yucatan, Holland, Sweden, and the United States.
[11] Her work is credited with inspiring a range of responses within the field of reproductive anthropology that integrated her approaches to her examinations of the social, cultural and biological implications of birth around the world.