[3] As part of its "Green Initiative", the company recently updated an 11,000 square feet (1,000 m2) building in Wilson, North Carolina, with a renewable energy system designed to recover methane gas, a normal waste by-product that had, until now, been released into the atmosphere.
On the Moon Griffon radio show, Bruce Foods President Si Brown charged that the state's economic development office, headed by Stephen Moret, had unnecessarily underwritten the out-of-state competitor with tax dollars.
[4] According to Moret, since Bruce Foods has been unwilling to open up their ledgers, they were automatically disqualified from receiving state economic loans.
Bruce Foods Corp. President Si Brown commented on this decision by telling The New York Times, "The real consumers who keep hot sauce factories running are from the inner city and blue collar and young people who have grown up with it.
"[10] In anticipation of the 50th anniversary of the Daytona 500, Louisiana Hot Sauce was one of many products to be stamped with a commemorative "50th race logo" at the Midwestern grocery chain Kroger.