[17] In 1959 CBS Radio tried to institute an economy measure by transplanting its four remaining dramatic series from Hollywood to New York: Yours Truly, Johnny Dollar; Suspense; Gunsmoke; and Have Gun – Will Travel.
[18] The plan was finalized in November 1960, when the network kept Gunsmoke in California, discontinued Have Gun – Will Travel, and moved Yours Truly, Johnny Dollar and Suspense to New York.
From 1962 to 1977,[2] Zirato was the producer of To Tell the Truth, with duties that included briefing and quizzing the two impostors who attempted to convince the show's panelists of their own veracity.
[19] Before each episode was recorded, he spent a day and a half with the people who would challenge the celebrity panel to determine which one was the actual businessman, politician, etc.
[20] Zirato appeared on camera in one memorable episode of To Tell the Truth in 1973, where he stood alongside game-show personalities Peggy Cass and Soupy Sales as one of the three contestants with an interesting story.
Jack Gould, critic for The New York Times, complimented Zirato's work with sound on a broadcast of the TV show The Seven Lively Arts.
Gould noted that Zirato was brought in to work with the sound on an episode about jazz that featured Duke Ellington, Billie Holiday, and other artists of that genre.
Zirato and Sam Kane, the regular sound engineer, "were treated as full artistic partners" and "were afforded extended rehearsal time in which to achieve maximum aural effectiveness" as they managed more than 20 microphones.