Previously, Goldberg founded Bleacher Report, a sports news website that sold to Turner Broadcasting System in 2012 for $200 million.

[2] The company also launched the Team Stream app and ultimately surpassed ESPN as the largest sports network for mobile and social media.

[7] While the launch was met with criticism, Bustle has grown to 31.2 million readers, nearly half being the desirable demographic of women under 34.

Goldberg cited his desire to expand Bustle Digital Group further into News and Politics, a move that was criticized by the Mic Union after widespread corporate layoffs.

[13] In July 2019, Goldberg acquired Nylon, an alternative fashion and music publication with a focus in experiential marketing.

[14] In August 2020, Goldberg pushed further into fashion by partnering with celebrities Karlie Kloss, Kaia Gerber, and Lewis Hamilton to acquire W Magazine.

[8] Bryan Goldberg purchased the hat owned and worn by Emperor Napoleon Bonaparte at a Sotheby’s auction in November, 2021 for a price of $1,400,000.