The station is branded as Boom 101.9 with a classic hits format and is owned by Stingray Group.
Both frequencies would have carried nighttime wattage and antenna restrictions, in order to protect Class-A clear-channel stations WCCO AM 830 in Minneapolis and KRLD in Dallas.
[7] Program director Kurt Price cited the saturated country radio market as the reason behind the format change.
[8] The former 830 AM transmitter was shut down in conjunction with the flip, instead of simulcasting the FM for the three months allowed by the CRTC.
[9] The shutdown of the 830kHz AM transmitter was necessary to allow sister station CFCW (AM) to execute its previously approved move to 840kHz.