CP All Public Company Limited was established in 1988 by the Charoen Pokphand Group to operate convenience store businesses in Thailand under the 7-Eleven trademark.

The company is the sole operator of 7-Eleven convenience stores in Thailand, which has been granted exclusive rights from 7-Eleven, Inc. to conduct business under an area license agreement.

[2] Insider trading by CP All executives occurred in 2013, according to a statement by Thailand's Securities and Exchange Commission (SEC) on 2 December 2015.

[6] He bought over 118,000 shares of Siam Makro (the company is now known as CP Axtra), a cash-and-carry chain, over a 12-day period ending on 22 April 2013.

The following day, CP All announced a tender offer for Siam Makro shares at 15 percent above the 22 April close.