The association reorganized its internal structure to focus on four major pillars; education (now referred to as training and professional development), communications, member cost-savings benefits, and information services (now known as the Learning Hub).
After restructuring, CTA re-evaluated its public image and changed its name to the Canadian Professional Sales Association.
[1] On November 8, 2024, the CPSA board and executive leadership announced that the organization will be winding down operations; closing entirely by the end of 2024.
The Professional Development Department was charged with organizing, promoting, and executing all in-class and online training, workshops, webinars, and educational events.
Prior to its closure, CPSA confirmed that all valid designation holders will retain their credentials indefinitely, recognizing the achievements of these individuals, and their commitment to professional sales excellence.