He set up his first shop in the Thon Buri district on the outskirts of Bangkok across the Chao Phraya River from the city center.

The company's property development arm, Central Pattana, was founded in 1980, and opened its first shopping centre, CentralPlaza Ladprao in Chatuchak District, Bangkok, in 1983.

In the Maldives, Centara Grand is opening its fourth location on February 1, 2025.

Central Group has also pioneered restaurant chains in Thailand, and operates well-known local, regional, and international food brands such as Mister Donut, KFC, Auntie Anne’s, Pepper Lunch, Chabuton, The Terrace, Yoshinoya, Ootoya, Tenya, Katsuya and Fezt.

[5] One of Central Group's aspirations towards the New Central New Economy strategy is to create convenience for both merchants and consumers with financial services and Fintech, with the ultimate goal of a cashless society in Thailand.