Ntcoxʼo was a member of the Ncoakhoe people, speakers of the Naro language,[1] and was born in the Ghanzi District of Botswana.
[2] In the early 1990s some of her work was shown in a gallery in London and seen by representatives of British Airways, who decided to purchase one of her pieces and to use it as the basis for a design in their ethnic livery scheme.
A representative for the airline traveled to Africa to see her; in her telling, she was handed "a piece of paper and told...to make a cross".
Despite the fact that she was illiterate, this transaction was held to be binding and to have caused her to transfer the rights to her work.
At the time her husband was ill with tuberculosis and her daughter was unemployed, and she was responsible for supporting a large family.