It was released on 5 June 2011 as the album's lead single, after it had premiered on BBC Radio 1 as Zane Lowe's 'Hottest Record in the World' on 24 March 2011.

[1] An official remix featuring American rapper Ludacris was made available to mainstream radio in the United States on 1 May 2012.

With 582,000 copies sold in 2011 alone, the track finished as the year's seventeenth biggest seller and in January 2012 was nominated at the 2012 BRIT Awards.

Lewis Corner of Digital Spy gave the song a positive review stating: In a chart climate dominated with emotional balladry from Adele one minute and thumping feel-good club-pop from LMFAO the song runs through trance beats with eurodance elements the next, an artist can be forgiven for feeling a little confused about where the current music scene is headed and thus how to create a bona-fide hit that will send them straight to the top.

The song also charted in Australia, Austria, Belgium, Denmark, Germany, France, Finland, Ireland, New Zealand, Slovakia, Switzerland and Poland.