Chaos.com

Chaos.com was an Australian online retailer based in Melbourne, that sold CDs,[1] DVDs,[2] games,[3] books[4] and music downloads over the Internet.

[5] The website was founded in Sydney, Australia by its CEO Rob Appel in 1995,[6] it was the first Australian retailer to sell music over the Internet.

[7] Established in 1995 by Rob Appel under the name Chaos Music Market[8] it was one of the pioneers of Australian e-commerce and was able to grow quickly in its early years through an association with Australia's largest ISP at the time, OzEmail.

Shortly after the listing the dot com crash hit the market the Chaos share price declined substantially over the next 3 years.

Chaos continued to grow strongly through this period and was ranked as the fastest-growing company in Australia by Deloitte in the Fast 50 Awards for 2002[10] due to revenue growth of 5,143% over 3 years.