Founded in 2007, it received funding from technology investment firm Atomico in 2013.
During its early days, the company started out with the primary goal of providing a wide range of products at discounted prices.
In 2009, Chemist Direct caught the attention of Atomico, the VC firm founded by Skype's Niklas Zennström which specialises in technology investments.
Atomico made an investment of £3m,[5] allowing Chemist Direct to strengthen their team and develop a wider product range.
In 2011, Mitesh Soma recruited Stuart Rowe, who previously had spent six years as the managing director of Play.com and before that the e-commerce director of HMV, as the chief executive of Chemist Direct.