[4] The plates feature the phrase "Choose Life", a slogan used by the anti-abortion movement, and a Microsoft Paint style drawing of two children.
[4] In 1997, Choose Life, Inc. collected the 10,000 signatures and US$30,000 required under Florida law at the time to submit an application for a new specialty plate, and State Senator Tom Lee sponsored a bill in support of the tag's creation.
[4] The bill passed both houses of the Florida Legislature in early 1998, but was vetoed by then-Governor Lawton Chiles, who stated that license plates are not the "proper forum for debate" on political issues.
[4][5] While campaigning for the governorship later in 1998, Jeb Bush stated that, if elected, he would sign a Choose Life bill if approved by the legislature.
[18] As of 2011[update], five states currently offer license plates which promote abortion rights: Alaska, Hawaii, Montana, Pennsylvania, and Virginia.