The fifteenth season of the Pakistani music television series Coke Studio Pakistan aired from 14 April to 4 July 2024 and was produced and curated by Xulfi.
These directors included established figures such as Zeeshan Parwez and Kamal Khan, alongside Awais Gohar, Murtaza Niaz, Jamal Rahman, and Luke Azariah.
Each story and world is built on Pakistan’s rich and diverse tapestry: both its heritage and future, fostering a sense of shared identity.In the wake of the Israel–Hamas War, Coca-Cola, the sponsor of the Coke Studio franchise, faced calls for a boycott.
[33] The Express Tribune, observed that some music videos, while complementing the songs, occasionally evoked an advertising aesthetic, prompting questions about their ultimate purpose and efficacy.
[34][35][36] Maheen Sabeeh, writing for The News International, remarked that "this was a season that made you wonder if Coke Studio should call it a day and the platform needed to reevaluate its direction to regain its former glory.